Stop Advertising First! How Indian SMBs Can Build Their Brand the Right Way in 2025
Why Most SMBs Get Brand Building Wrong If you’re a small or medium business owner in India, chances are you’ve been told to “invest in ads” the moment you think about launching your brand. But here’s the truth: in 2025 and beyond, starting with performance marketing and ads is a mistake. Your audience doesn’t want […]
The Profit Dilemma: Why Business Owners Struggle With Profits Despite Strong Sales
Sales Are Up, But Profits Are Down – The Common Dilemma At our business events, one question keeps coming up from small and medium size business (SMB) owners: “JM, you always tell us to focus on sales. Sales this, Sales that. But my sales are going great — we’re closing deals left and right, we […]
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